Promo strategy, planned properly

Athena

From the client's numbers to scheduled sends: one calendar the pod reviews, the client approves, and the team builds from.

1. Plan · A promo calendar built from the client's own data
2. Review · The pod approves it together
3. Approve · The client says yes from one link
4. Brief · Every send gets its brief
5. Build · Tasks land in Asana, owners set